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Digital Products Explained: What They Are and How People Make Money Online
Selling something you made once and getting paid for it repeatedly — that's the basic idea. And yes, it's real.

Arroe Murphy
23 hours ago6 min read


Grow Your Email List for Digital Products (Stop Relying on Instagram)
Nobody's buying your digital product because they saw three Reels this week. That's not how it works, and somewhere you already know that. Here's what's actually happening: you're creating content, gaining a trickle of followers, getting some nice comments — and then posting a link to your product and hearing crickets. The algorithm shows your post to 4% of your audience. Half of those people are scrolling on the bus. The other half forget about it by dinner. And you start th

Arroe Murphy
2 days ago5 min read


Book Launch Mistakes: 7 Things First-Time Authors Wish They'd Known
Most first-time authors spend two years writing a book and two weeks planning the launch. That gap is where things fall apart.

Arroe Murphy
4 days ago6 min read


Building an Email List on £4 a Day — Here's What Actually Happened
Not 108 followers on a platform someone else controls. Not 108 link clicks that went nowhere.

Arroe Murphy
Feb 245 min read


How to Sell Digital Products: It's Your Marketing, Not Your Product
Nobody tells you this until you've already launched. Your digital product can be genuinely good ...

Arroe Murphy
Feb 246 min read


7 Reasons You're Not Getting Book Reviews
How to get book reviews has nothing to do with luck. Here's why most authors waste their best shot — and what to do instead during launch week.

Arroe Murphy
Feb 225 min read
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