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Self-Publishing


Amazon KDP Without an Email List: What First-Time Authors Get Wrong
Most people publishing their first book on Amazon KDP think the platform will do the heavy lifting. Upload the manuscript, set a price, hit publish — and let the algorithm sort it out. That's the plan. And for about 99% of first-time authors, that's also exactly why the book disappears into the void two weeks later. Here's what nobody tells you upfront: Amazon is not your marketing department. It's a shop. And shops don't advertise your product unless you're already selling.

Arroe Murphy
Mar 96 min read


How Long Should a First Book Be? What New Authors Need to Know
New authors ask it because they want a number to aim for — a finish line that tells them when the book is done. That's understandable. Writing into the void without knowing how far you've got left is genuinely uncomfortable.

Arroe Murphy
Mar 66 min read


Kindle vs Paperback: Should You Do Both on Amazon KDP?
Kindle vs paperback on Amazon KDP — should you publish both or pick one? Here's what actually affects your royalties, reach, and launch results.

Arroe Murphy
Mar 57 min read


How Amazon KDP Works: What Nobody Tells You Before You Publish
Most people find out how Amazon KDP works after they've already made a decision they can't easily undo. Let's fix that.

Arroe Murphy
Mar 47 min read


Book Launch Mistakes: 7 Things First-Time Authors Wish They'd Known
Most first-time authors spend two years writing a book and two weeks planning the launch. That gap is where things fall apart.

Arroe Murphy
Feb 286 min read


7 Reasons You're Not Getting Book Reviews
How to get book reviews has nothing to do with luck. Here's why most authors waste their best shot — and what to do instead during launch week.

Arroe Murphy
Feb 225 min read
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